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First published on February 21, 2008, doi:10.1177/0095399707313446

Administration & Society 2008;40:223.

A more recent version of this article appeared on May 1, 2008


Article

Extending the Present Understanding of Organizational Sensemaking: Three Stages and Three Contexts

Hong-Sang Jeong1 and Ralph S. Brower2*

1 Kyungpook National University
2 Askew School of Public Administration and Policy

* To whom correspondence should be addressed. E-mail: rbrower{at}fsu.edu.


   Abstract
Despite a growing literature on the topic, our understanding of organizational sensemaking remains somewhat fragmented, and discussions have not yet fully integrated related ideas into a conceptual framework that includes the contextual terrain in which these activities occur. This article offers such a model. We begin with a story from a Korean fire inspector, delineating the process of his sensemaking into three stages: noticing, interpretation, and action. We demonstrate how sensemaking can be understood in three separate contexts—the ecological, institutional, and social relational. We show how each context provides a setting for a unique account of the three stages of sensemaking. We derive four theoretical propositions and conclude with implications and discuss prospects for this promising research area.


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